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Session 185: The Health Insurance Customer Journey: A Behavioral Finance Perspective
Session 185: The Health Insurance Customer Journey: A Behavioral Finance Perspective Numerous behavioral finance theories have emerged in recent years, many of which apply to insurance. The ...- Authors: Lijia Guo, Randall Herman, Joseph Slater
- Date: Mar 2020
- Competency: Strategic Insight and Integration
- Topics: Economics; Economics>Behavioral economics; Health & Disability; Health & Disability>Health insurance