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Panel Discussion - Marketing Trends: Smaller Companies
Panel Discussion - Marketing Trends: Smaller Companies This panel discussion focuses on the marketing trends of smaller companies, mass marketing and direct marketing. From Transactions of ...- Authors: A Dean Arganbright, Robert H Dreyer, Robert M Elder, Robert J Hess, John S Thompson, David M Welsh, Lyle H Barnhart, Alfred L Buckman
- Date: Oct 1969
- Competency: External Forces & Industry Knowledge
- Publication Name: Transactions of the SOA
- Topics: Life Insurance