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  • Direct Marketing: Part 1—Analysis of Solicitations
    Direct Marketing: Part 1—Analysis of Solicitations This article covers measurement of key actions by presenting an approach to the analysis of direct-mail insurance solicitations. Marketing and ...

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    • Authors: H Lund
    • Date: Apr 1999
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance
  • Around the World: South Korea – Insurance: As Seen on TV?
    Around the World: South Korea – Insurance: As Seen on TV? International case study discussing an innovative distribution method in South Korea. Marketing and distribution 4294995502 2/1/2013 12: ...

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    • Authors: Greg Becker
    • Date: Feb 2013
    • Competency: External Forces & Industry Knowledge
    • Publication Name: Product Matters!
    • Topics: Annuities>Marketing and distribution - Annuities
  • Individual Deferred Annuity Sales
    Individual Deferred Annuity Sales This is a table from an article in The Actuary Magazine entitled A Strategic Analysis of the US Life Insurance Industry Part II: Products. Deferred ...

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    • Authors: Narayan S Shankar
    • Date: Jun 2005
    • Competency: External Forces & Industry Knowledge
    • Publication Name: The Actuary Magazine
    • Topics: Annuities>Marketing and distribution - Annuities
  • Research In Agency Operations
    Research In Agency Operations This discussion at the SOA 1968 Philadelphia Regional Meeting looks at research on agency operations and actuarial involvement. Commissions;Lapse rates=Lapses; ...

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    • Authors: Floyd T Beasley, John M Bragg, J Stanley Hill, Harold G Ingraham, Robert H Jordan, Meno T Lake, Ernest J Moorhead, Charles F Pestal, William J Rushton, William M Snell, Thomas C Sutton, F Gilbert Swanson, William White, Charles Connolly, Archibald H McAulay, Neil W Macintyre, Alfred G. Whitney
    • Date: Apr 1968
    • Competency: External Forces & Industry Knowledge; Technical Skills & Analytical Problem Solving
    • Publication Name: Transactions of the SOA
    • Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance
  • Distribution Dynamics: Strategies for Maximizing Share of Mind and Share of Wallet
    Distribution Dynamics: Strategies for Maximizing Share of Mind and Share of Wallet This article discusses how to use distribution systems to get a bigger share of wallet with each customer.

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    • Authors: Janet Gossage
    • Date: Jul 2004
    • Competency: External Forces & Industry Knowledge
    • Publication Name: Product Matters!
    • Topics: Annuities>Marketing and distribution - Annuities
  • Bank Alliance Niche for Insurers
    Bank Alliance Niche for Insurers This article is a summary of a session at the SOA 1997 Annual Meeting that focused on opportunities for selling insurance and annuities through banks. Banking ...

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    • Authors: Paul J Sulek
    • Date: May 1998
    • Competency: External Forces & Industry Knowledge
    • Publication Name: Small Talk
    • Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance
  • Distribution Systems
    Distribution Systems This session from the 1983 SOA Spring Meeting discusses distribution systems including alternative and supplementary types of distribution systems. Marketing and ...

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    • Authors: Frank T Crohn, Salwa Raven, Martin L Zeffert, George Joseph
    • Date: Apr 1983
    • Competency: External Forces & Industry Knowledge
    • Publication Name: Record of the Society of Actuaries
    • Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance
  • The Impact of Distribution on the Individual Life and Annuity Industry
    The Impact of Distribution on the Individual Life and Annuity Industry This article discusses the changes in the marketing and distribution of lindividual life and annuity products. It ...

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    • Authors: Marianne C Purushotham
    • Date: Jun 2006
    • Competency: External Forces & Industry Knowledge
    • Publication Name: The Actuary Magazine
    • Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance
  • Designing a Field Compensation Structure
    Designing a Field Compensation Structure This session at the SOA 1990 Hartford Spring Meeting looks at the considerations in designing field compensation plans including New York vs. non-New York ...

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    • Authors: Albert Easton, Paul D Laporte, Marshall H Lykins, Robert Clark
    • Date: Apr 1990
    • Competency: External Forces & Industry Knowledge; Technical Skills & Analytical Problem Solving
    • Publication Name: Record of the Society of Actuaries
    • Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance
  • Trends in Annuity Product Design
    Trends in Annuity Product Design Discusses the ways in which insurers can position themselves in today's annuity marketplace, the market-value-adjusted fixed annuity, and marketing of ...

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    • Authors: Ann Kallus, Donald R Sondergeld, Dan Spafford, Grant A Somerville, Michael Winterfield
    • Date: May 1988
    • Competency: External Forces & Industry Knowledge
    • Publication Name: Record of the Society of Actuaries
    • Topics: Annuities>Fixed annuities; Annuities>Marketing and distribution - Annuities; Annuities>Variable annuities